— Buying tools

Search strategy.

How to actually find a home in a tight Florida market — beyond browsing Zillow on your phone. MLS feeds, off-market listings, neighborhood-first searches, and the cadence that gets buyers across the line.

  1. 01

    Use a real MLS feed, not Zillow

    Zillow can lag by 24-72 hours and routinely shows pending homes as active. A direct MLS feed (which I can set up for you with custom filters) updates in near-real time. In hot pockets, that delay is the difference between touring a home and missing it.

  2. 02

    Set the right filters — including the ones nobody thinks of

    Beyond price/beds/baths: filter on roof age (post-2010), HOA range, flood zone, year built, and waterfront type (lakefront vs. canal vs. dockage). I tune these to your exact priorities so 80% of MLS noise disappears.

  3. 03

    Tap pocket + pre-MLS listings

    Some homes never hit MLS — agent-to-agent network, "coming soon" status, off-market sellers I know. As a broker I see these first. Tell me your spec and I will let you know when something matches before it goes public.

  4. 04

    Neighborhood-hunt before house-hunt

    Spend a weekend driving 2-3 candidate neighborhoods at different times of day. Coffee shops, school pickup, evening walk. Your future life happens in the ZIP code, not the floorplan.

  5. 05

    Set a real cadence + accountability

    Weekly check-in calls, MLS feed running daily, monthly market-shift email. A focused 60-day search beats a meandering 6-month one almost every time.

“The best buyers I work with feel like we're a two-person team — not me sending listings, them ignoring half. Cadence is everything.”

— Ben Laube

Ready to set up a real search?

Tell me your specs and I'll have a daily MLS feed and weekly check-in scheduled within a day.